Full MEDDIC Course

Our Flagship course, based on the original concept developed at PTC ★★★★★

★★★  Our BEST SELLER Course: Full MEDDIC  ★★★

This course (which we used call "Full MEDDIC Bundle") is composed of 10 mini courses, totaling more than 2 hours (if binge watched), representing not only the original MEDDIC as it was practiced at PTC, modernized and adapted by Meddic Academy but also new modules such as "How to Develop Champions", "ROI, Return on Investment" and "Say No" which are exclusive concepts/content and more recent developments by MEDDIC Academy.

MEDDIC, aka MEDDICC or MEDDPICC (see the variants here), is one of the most renowned Sales Methodologies. It is a set of Sales and Qualification techniques developed and practiced at PTC (aka Parametric Technology Corp.), a company recognized as one of the strongest sales cultures in the context of Enterprise Software (now SaaS). PTC experienced over 40 quarters of continuous growth thanks to MEDDIC.

MEDDIC Academy's present students are among the sales force of some of the very well known tech companies such as:

With this course, you will learn MEDDIC and receive a certificate of completion at the end of your training.

MEDDIC refers to:

  1. Metrics: Quantification of the potential gain and ultimately the economic benefit
  2. Economic Buyer: Interaction with the person who has decision control on the funds for the PO
  3. Decision Process: Process defined by the company to reach the purchase decision
  4. Decision Criteria: Criteria used by the company to make the purchase decision and choose among options
  5. Identify Pain: Actual pains at the company which would require your product/service to be relieved
  6. Champion: Powerful & influential persons at the company, who are favorable to your solution

The level of knowledge, control and progress of each of the above elements in a specific account provides the sales person with a CHECKLIST, easy to use and remember. The review of the MEDDIC CHECKLIST will result in an objective assessment of the level of qualification in the sales campaign and the degree of confidence for the sales forecast. The unchecked elements on the MEDDIC CHECKLIST will point the sales team to the right actions in the account which will lead to closing that deal.

This course is composed of:

  • 14 bite sized modules:
    • Introduction, 
    • Metrics, 
    • Economic Buyer, 
    • Decision Criteria, 
    • The Value Triangle, 
    • Decision Process, 
    • Identifying Pain, 
    • Champion, 
    • How to Develop Champions, 
    • The ROI pitch, 
    • Say No,  
    • MEDDPICC add-on, 
    • Quiz
    • Certificate of completion
  • 125 min cumulated video
  • About 80 slides
  • Quiz


Upon completion of this course, in addition to your certificate of completion, which will be verifiable by third parties on our website, we'll welcome you in the MEDDIC Academy Alumni on LinkedIn and you'll be able to add the skill to your LinkedIn profile. LinkedIn Add to Profile button

You can subscribe to this course by hitting the SUBSCRIBE button if you are an individual, or as an Enterprise license for your entire sales force or a department by inquiring through the contact page.

If you are not interested in the annual subscription, you can cancel renewal after your subscription at any time and still maintain access until the end of the paid period. (check FAQ#5 ).

Praise for this course:

A great course to understand & apply MEDDIC

The Full MEDDIC is a good series of short & concise courses that take you through each one of the 6 key elements. It's a very pragmatic approach, applicable immediately, to help you better qualify and manage deals. Darius explains really wel...

by Anthony Cross

clear, sharp and easy to understand

This course is easy to understand. It highlights the main elements. It is explained very well.

by Ann-Kathrin Sommer

Invaluable

This module has helped me so much. I understand where I've been failing in my qualification. Thank you.

by Belema Roberts

A great course to understand & apply MEDDIC

The Full MEDDIC is a good series of short & concise courses that take you through each one of the 6 key elements. It's a very pragmatic approach, applicable immediately, to help you better qualify and manage deals. Darius explains really wel...

by Anthony Cross

clear, sharp and easy to understand

This course is easy to understand. It highlights the main elements. It is explained very well.

by Ann-Kathrin Sommer

Invaluable

This module has helped me so much. I understand where I've been failing in my qualification. Thank you.

by Belema Roberts

One of the best courses yet!

Enjoyed the content, I like the two examples for ROI.

by Jon Rydberg

Very useful methodology

It's a brief and concise explanation of what all sales-related staff should know about the sales process of any kind. Thanks so much for sharing!

by Jorge Eduardo BELART MUÑOZ

Great concepts

Enjoyed the point on making customer articulate what they liked.

by Michael Locke
Darius Lahoutifard
Darius Lahoutifard
Founder of MEDDIC ACADEMY, ex-Oracle, ex-PTC, Serial Entrepreneur with 2 exits.

About the instructor

  • Founder of MEDDIC ACADEMY, 
  • Former Executive at Agile/Oracle, PTC, Schlumberger.
  • Serial Entrepreneur in SaaS and Enterprise Software with 2 exits.


Darius started his career in France as a robotics sales engineer. He quickly moved to sales, where he achieved an almost 200% quota each year before being promoted to management. At the age of 28, he became the CEO of a subsidiary of Schlumberger, running a $10M million business.

Although he was quickly successful in climbing the corporate ladder, he was more interested in tech startups. He joined PTC where he took his business unit from $4M to $27M in three years, up to 150 people, all within the most strategic region for the company: France, the fiefdom of their main competitor, Dassault Systemes. With his team at PTC, he outsold Dassault in their own home market. PTC is where MEDDIC was invented. As an early executive, he contributed to the definition and the execution of what became the world’s most renowned sales methodology.

After PTC he founded four startups with two exits and led sales teams at established companies such as Agile/Oracle and Think3. Darius trained his own teams on MEDDIC in all of those roles.

His passion for SALES goes far beyond MEDDIC. At his startups, he was always the first sales rep, selling to everyone: selling to customers, of course, but also to employees (to bring in the best talents) and to investors (to raise funds over five rounds, an aggregate of about $20M). He built the courses you see at MEDDIC Academy not just based on the original MEDDIC concept at PTC, but also his leadership experience over 30 years.

He keeps repeating: "Nothing Happens Until You sell something to someone."
Welcome to MEDDIC ACADEMY!


A SAMPLE SEQUENCE OF DARIUS SPEAKING



What's included?

12 Videos
1 Quiz
1 PDF
9 Presentations
2.0

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