Objection Handling

How to transform a customer objection into a sales


95% of sales persons don't handle objections properly. Most sales people naturally feel somehow attacked and react by defending their product or their solution. That's a wrong approach.

During this course we learn a proven method applicable in any sales process from an inexpensive consumer product sold in the street up to a multi-million dollars contract. When you understand the mechanism of a proper objection handling and manage to make this process a habit, then you'll close most of the deals thanks to a client objection.

Attend the course now and learn.

What our clients are saying:

Easy, Short, Practical

I had read about objection handling but this course is really the one. Easy, Short, Practical. Thank you MEDDIC ACADEMY.

by Megan Lefeuvre

Easy, Short, Practical

I had read about objection handling but this course is really the one. Easy, Short, Practical. Thank you MEDDIC ACADEMY.

by Megan Lefeuvre
Darius Lahoutifard
Darius Lahoutifard
Founder of MEDDIC ACADEMY, ex-Oracle, ex-PTC, Serial Entrepreneur with 2 exits.

About the instructor

  • Founder of MEDDIC ACADEMY,
  • Former Executive at Agile/Oracle, PTC, Schlumberger.
  • Serial Entrepreneur in SaaS and Enterprise Software with 2 exits.

I started my career in France as a robotics engineer, a sales engineer. I quickly moved to sales with almost 200% quota achievement each year.
I got promoted to management and later, at age of 28 I became the
CEO of a subsidiary of Schlumberger running a $10M million business.
So I was successful very fast. But I was more interested and intrigued by startups.
I joined PTC where I took my business unit from $4M to $27M in 3 years, and up to 150 people, in the most strategic region for the company;
France, the fiefdom of the main competitor, Dassault Systemes.
With my team at PTC, we proudly outsold Dassault in their own home market.
PTC is obviously where MEDDIC was invented. After PTC I founded 4 startups with 2 exits and led sales teams at established companies such as Agile/Orcale and Think3. I trained my teams on MEDDIC in all those roles.
But my passion for SALES goes far beyond MEDDIC: For my startups, I was the first sales rep in my own company selling to everyone: selling to customers of course
but also selling to employees because I wanted to bring in the best talents, and selling to investors because I needed to raise funds (and I raised 5 rounds, an aggregate of almost $20M). Thats' why you are seeing here other sales courses
that I have built based on my 30 years of experience.
Remember: "Nothing Happens Until You sell something to someone."
Welcome to MEDDIC ACADEMY!



What's included?

1 Video
1 Presentation
0.2

Course Curriculum

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