Social Selling: How To Use LinkedIn In B2B Sales

Practical Tips & Tricks For Daily Interactions On LinkedIn

Social Selling is fun and entertaining. How cool to spend time on LinkedIn interacting socially with prospects and clients while signing multi-million dollar deals? Han? Well the bad news is: it doesn't work exactly like that.
Social Selling is a must. In today's market, at least for B2B Sales, not being active on LinkedIn is like not existing. But it requires a lot of time to be proactive on LinkedIn like a social media marketer. And while you do that who gets on calls with the prospects and close the deals?
This course provides you a series of practical tips and tricks and dos and don'ts to help B2B sellers take the best of LinkedIn to achieve their sales goals.

What our clients say:

Very practical and useful tips

As a very busy sales person, I am not often on LinkedIn because I consider it is a waste of time (or at least before I attended this course). And I don't buy the message from Social Media Gurus. This course opened my eyes on how I could have a soc...

by Megan Johnson

cool

very helpful.

by han lei

Good Info

Good info, could use some more examples (e.g. types of compelling events that a company may post)

by Jon Rydberg

Very practical and useful tips

As a very busy sales person, I am not often on LinkedIn because I consider it is a waste of time (or at least before I attended this course). And I don't buy the message from Social Media Gurus. This course opened my eyes on how I could have a soc...

by Megan Johnson

cool

very helpful.

by han lei

Good Info

Good info, could use some more examples (e.g. types of compelling events that a company may post)

by Jon Rydberg
Darius Lahoutifard
Darius Lahoutifard
Founder of MEDDIC ACADEMY, ex-Oracle, ex-PTC, Serial Entrepreneur with 2 exits.

About the instructor

  • Founder of MEDDIC ACADEMY, 
  • Former Executive at Agile/Oracle, PTC, Schlumberger.
  • Serial Entrepreneur in SaaS and Enterprise Software with 2 exits.


Darius started his career in France as a robotics sales engineer. He quickly moved to sales, where he achieved an almost 200% quota each year before being promoted to management. At the age of 28, he became the CEO of a subsidiary of Schlumberger, running a $10M million business.

Although he was quickly successful in climbing the corporate ladder, he was more interested in tech startups. He joined PTC where he took his business unit from $4M to $27M in three years, up to 150 people, all within the most strategic region for the company: France, the fiefdom of their main competitor, Dassault Systemes. With his team at PTC, he outsold Dassault in their own home market. PTC is where MEDDIC was invented. As an early executive, he contributed to the definition and the execution of what became the world’s most renowned sales methodology.

After PTC he founded four startups with two exits and led sales teams at established companies such as Agile/Oracle and Think3. Darius trained his own teams on MEDDIC in all of those roles.

His passion for SALES goes far beyond MEDDIC. At his startups, he was always the first sales rep, selling to everyone: selling to customers, of course, but also to employees (to bring in the best talents) and to investors (to raise funds over five rounds, an aggregate of about $20M). He built the courses you see at MEDDIC Academy not just based on the original MEDDIC concept at PTC, but also his leadership experience over 30 years.

He keeps repeating: "Nothing Happens Until You sell something to someone."
Welcome to MEDDIC ACADEMY!


A SAMPLE SEQUENCE OF DARIUS SPEAKING



What's included?

1 Video
1 Presentation
0.3

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