Social Selling: How To Use LinkedIn In B2B Sales

Practical Tips & Tricks For Daily Interactions On LinkedIn

Social Selling is fun and entertaining. How cool to spend time on LinkedIn interacting socially with prospects and clients while signing multi-million dollar deals? Han? Well the bad news is: it doesn't work exactly like that.
Social Selling is a must. In today's market, at least for B2B Sales, not being active on LinkedIn is like not existing. But it requires a lot of time to be proactive on LinkedIn like a social media marketer. And while you do that who gets on calls with the prospects and close the deals?
This course provides you a series of practical tips and tricks and dos and don'ts to help B2B sellers take the best of LinkedIn to achieve their sales goals.

What our clients say:

Very practical and useful tips

As a very busy sales person, I am not often on LinkedIn because I consider it is a waste of time (or at least before I attended this course). And I don't buy the message from Social Media Gurus. This course opened my eyes on how I could have a soc...

by Megan Lefeuvre

Very practical and useful tips

As a very busy sales person, I am not often on LinkedIn because I consider it is a waste of time (or at least before I attended this course). And I don't buy the message from Social Media Gurus. This course opened my eyes on how I could have a soc...

by Megan Lefeuvre
Darius Lahoutifard
Darius Lahoutifard
Founder of MEDDIC ACADEMY, ex-Oracle, ex-PTC, Serial Entrepreneur with 2 exits.

About the instructor

  • Founder of MEDDIC ACADEMY,
  • Former Executive at Agile/Oracle, PTC, Schlumberger.
  • Serial Entrepreneur in SaaS and Enterprise Software with 2 exits.

I started my career in France as a robotics engineer, a sales engineer. I quickly moved to sales with almost 200% quota achievement each year.
I got promoted to management and later, at age of 28 I became the
CEO of a subsidiary of Schlumberger running a $10M million business.
So I was successful very fast. But I was more interested and intrigued by startups.
I joined PTC where I took my business unit from $4M to $27M in 3 years, and up to 150 people, in the most strategic region for the company;
France, the fiefdom of the main competitor, Dassault Systemes.
With my team at PTC, we proudly outsold Dassault in their own home market.
PTC is obviously where MEDDIC was invented. After PTC I founded 4 startups with 2 exits and led sales teams at established companies such as Agile/Orcale and Think3. I trained my teams on MEDDIC in all those roles.
But my passion for SALES goes far beyond MEDDIC: For my startups, I was the first sales rep in my own company selling to everyone: selling to customers of course
but also selling to employees because I wanted to bring in the best talents, and selling to investors because I needed to raise funds (and I raised 5 rounds, an aggregate of almost $20M). Thats' why you are seeing here other sales courses
that I have built based on my 30 years of experience.
Remember: "Nothing Happens Until You sell something to someone."
Welcome to MEDDIC ACADEMY!



What's included?

1 Video
1 Presentation
0.3

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